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Home » Dasha Kennedy’s Tricks for Transforming Black Women’s Finances
Finance Hacks

Dasha Kennedy’s Tricks for Transforming Black Women’s Finances

Dorcas EbuaraBy Dorcas EbuaraJuly 3, 2024No Comments5 Mins Read
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Many black women today always face challenges with money as they often juggle multiple responsibilities. But guess what? They’re also resourceful, strong, and capable of achieving financial goals. We will uncover strategies to break free from limitations and give you a secure future for yourself and your loved ones.

Source: Pinterest

So grab a notepad, and let us get this financial transformation started using Dasha Kennedy’s tricks for transforming black women’s finances. 

How it All Started

In November 2017, Dasha Kennedy a financial activist launched The Broke Black Girl Facebook group, aiming to empower Black women financially. Despite its humble beginnings with just a hundred members, the group expanded via word of mouth and local news outlets.

Source: Pinterest 

Since its inception in November 2017, it has evolved from a simple gathering of women sharing financial experiences into a thriving community centered on solidarity.

How The Growth Began

Reflecting on the group’s rapid growth, Kennedy, 36, expressed astonishment in an interview with PEOPLE a weekly magazine, saying, “I never expected that when I clicked on ‘Create Facebook Group’ two years ago that it would be anything like this”. 

Source: Pinterest 

Kennedy added, “What I have seen and done in the group — women are paying off student loans, they’re getting out of debt, they are creating a household budget that their kids and husbands are able to stick to — has been an amazing ride.”

Progress on The Growth 

With over 62,000 members, she emphasizes the profound sense of sisterhood cultivated within the community. 

Source: Pinterest 

She said it felt like having 62,000 sisters rooting for each other’s success. This collective support through shared financial struggles and aspirations, fuels a profound sense of empowerment for Kennedy and her fellow members.

Dasha Kennedy’s Background

At the age of 19, Kennedy embarked on her finance career journey. Instead of pursuing higher education, she opted to join an insurance company as a mailroom attendant.

Source: Pinterest 

It was during this time that she met a colleague who held the position of an accountant.

Identifying a Need

Kennedy mastered skills from this woman and acquired enough knowledge in the insurance world and the woman’s manager offered her a position. By the age of 25, she was a senior accountant at the firm and later became an insurance advisor at a bank. 

Source: Pinterest 

She began assisting clients individually, educating them on personal finance issues. Through these interactions, she observed a trend—a significant number of women, particularly African American women, struggled with their finances.

Facing Personal Hardships

Kennedy, now a mother of two sons, found herself facing numerous challenges that significantly affected her financial stability. Amidst navigating a divorce and grieving the loss of her father, she drew from her personal finance expertise to start a journey of documenting her experiences on social media. 

Source: Pinterest

Determined to offer support and guidance to others in similar situations, she founded her Facebook group, The Broke Black Girl.

The Tricks to Transforming Your Finances

Today, Kennedy provides her members with daily lessons and tricks on financial issues. Among her contributions is the concept of a “money minute,” a daily practice for checking bank accounts, as well as scheduling a “money date” each week for financial tracking and budgeting. 

Source: Pinterest

The group members are encouraged to take what resonates with them and disregard what doesn’t.

Expanding Her Reach

Kennedy expanded her platform by creating a website stemming from her Facebook group. 

Source: Pinterest

Now, she positions herself as a millennial financial coach and speaker, providing personalized financial services both on-site and online. 

Quitting Her Day Job

The success of her online presence enabled Kennedy to leave her day job just nine months after founding The Broke Black Girl. Since then, she has devoted herself to expanding her entrepreneurial venture. She began working at that job as an attendant when she was 19.

Source: Pinterest

However, it serves as a reminder that life unfolds precisely as it should, she said as she reflects on her journey. 

Her Purpose For Helping Others

Kennedy attributes her desire to assist others, particularly black women, to the woman who helped her in accounting while as a mailroom attendant. “I was young and eager to prove myself. She had every reason not to want to help me succeed, yet she did it anyway,” Kennedy reflects. 

Source: Pinterest

She added that the woman’s actions ensured her employment stability for seven years. She instilled in her the belief that women should support and uplift each other rather than see each other as rivals. 

Final Words

There you have it— tricks on how Dasha Kennedy is transforming black women’s finances. You can draw inspiration from her journey.

Source: Pinterest

Through her platform, she shows the power of resilience, mentorship, and community support in overcoming financial support. By embracing her strategies, you can gain the knowledge, and confidence needed to navigate your paths towards financial freedom and prosperity.

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Dorcas Ebuara
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Dorcas is a driven digital marketer and a content writer who uses innovative strategies to get significant results. Having worked in the field of digital marketing and content writing for over three years, she enjoys using technology and creativity to develop connections among brands and their target audience. Her expertise areas include content marketing/writing, SEO, and social media marketing.

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